
Our partner and a shareholder in Tapestry. We worked with them long before they invested in us because they allow us to make our research more actionable in the real world outside of market research. Their ability to simplify complex streams of data into easy to use, highly strategic planning tools is second to none.
With the rise of social media, branded content is now more important than ever. The BCMA does fantastic work in bringing together people with a common interest in BC and is a champion of quality and accountability. We sit on the Board of the North American chapter of the BCMA and were instrumental in designing their Content Monitor for evaluating the impact of branded content.
www.thebcma.info
Tapestry works globally with SSI for all of our ops. We are one of their biggest clients and have our own dedicated team within the company. Mktg. Inc recently completed their five year Grand Mean Project TM of 300 panels in 35 countries and awarded SSI highest honours for the consistency of their data: “SSI has clearly demonstrated an ability to be consistent in more markets than any other company.”